About this course
This self-paced course consists of eight consecutive parts:
- Defining and Understanding Innovation
- The Customer: Understanding the Opportunity
- The Proposition: Creating Superior Customer Value
- The Process: Managing a Promising Idea
- The Mindset: Thinking and Acting Like an Entrepreneur
- The Development: Getting the Idea Off the Ground
- The Network: Managing the Ecosystem
- Return on Engineering
After completing this course, you will improve your career qualifications as Business Development Manager, Change Manager or Innovation Manager. Professionals from the industries of the Automotive, Information Technology, Finance, Health Care, Telecommunication and the Energy sector have already completed the course.
What you'll learn
- To understand how current mega-trends challenge extant approaches from the domains of Marketing, Innovation, and Entrepreneurship.
- To adjust innovation processes to the technological and environmental imperatives of the twenty-first century.
- To translate the previously gained knowledge into market-ready products for electric mobility and beyond.
Meet your instructors
Pursue a Verified Certificate to highlight the knowledge and skills you gain $99.00
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Receive an instructor-signed certificate with the institution's logo to verify your achievement and increase your job prospects
Add the certificate to your CV or resume, or post it directly on LinkedIn
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