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MITx: Product and Service Creation in the Internet Age

The way new products and services are developed is undergoing the biggest paradigm shift since the industrial revolution. This means real opportunities for entrepreneurial leaders like you. To take advantage of the opportunities, start by changing the way you think about innovation.

Product and Service Creation in the Internet Age
10 weeks
3–5 hours per week
Self-paced
Progress at your own speed
This course is archived

About this course

Skip About this course

Product and service development is rapidly shifting from the R&D departments of producers to innovating users themselves – that is, to potential customers. Producers must reorient to find commercially-profitable designs among user prototypes, rather than exclusively relying on in-house development.

In this course, we will explore these new, internet age innovation processes. We will discuss how leaders can find, adopt, and profit from user-developed innovations in their own ventures and firms. We will also discuss the implications of the emerging “age of abundant and free innovation.”

Image source: Professor Eric von Hippel

At a glance

  • Language: English
  • Video Transcript: English
  • Associated skills:Service Development, Innovation

What you'll learn

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  • Application of the Lead User Method to new product development
  • Development of toolkits for DIY innovators
  • Understanding of emerging innovation development methods

Who can take this course?

Unfortunately, learners residing in one or more of the following countries or regions will not be able to register for this course: Iran, Cuba and the Crimea region of Ukraine. While edX has sought licenses from the U.S. Office of Foreign Assets Control (OFAC) to offer our courses to learners in these countries and regions, the licenses we have received are not broad enough to allow us to offer this course in all locations. edX truly regrets that U.S. sanctions prevent us from offering all of our courses to everyone, no matter where they live.

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