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Visual Presentation

Provided by Rochester Institute of Technology (RITx)
See prerequisites
4–6 hours
per week, for 3 weeks

$49 USD for graded exams and assignments, plus a certificate

Learn how impactful images can enhance your presentation, communication and messaging to impress your audience.

Start Date:

Before you start

Course opens: Jul 30, 2019
Course ends: Nov 19, 2019

What you will learn

  • How to utilize best practices for presenting quantitative data using images
  • How to incorporate basics of visual design in everyday workplace presentations
  • How to select impactful and appropriate images for various audiences to support your message How to understand visual hierarchy and other text- to-image relationships


Visual elements are critical components in effective communication and presentation. The importance of imagery and how it relates to branding, memory recall, and awareness cannot be underestimated. Whether it’s a document, presentation, or video, using one relevant image can replace an entire section of text and be more impactful.

This course, part of the Soft Skills Professional Certificate program, is an introduction to key principles, best practices, and ethics of visual communication for professionals who are not designers by trade. Learners will practice creating visual communication that seeks to educate, inform, persuade, and/or entertain specific target audiences. You will also analyze visual messages appearing in a variety of media and digital platforms.

This course may be audited free of charge. Learners also have the opportunity to earn a verified certificate of completion. Exclusive learning opportunities such as live events hosted by subject matter experts will be available for verified learners.

Meet your instructors

Lori Marra
Senior Lecturer, School of Communication
Rochester Institute of Technology
View Courses
This course is part of:

Earn a Professional Certificate in 2-4 months if courses are taken one at a time.

View the program
  1. 12–18 hours of effort

    Learn how to effectively communicate and build professional relationships through face-to-face, written, and non-verbal communication.

  2. 12–18 hours of effort

    Learn essential teamwork and collaboration skills to lead, build and motivate teams in the workplace.

  3. 12–18 hours of effort

    The most successful professionals are able to assess the environment, analyze a situation, design a solution, and ultimately win in a competitive scenario.

  4. 12–18 hours of effort

    Learn how to craft messages and narratives that will resonate with your target audience to create your desired outcome.

  5. 12–18 hours of effort

    Build confidence as a speaker by learning how to use simple tools and skills to prepare and deliver memorable presentations.

  6. Visual Presentation

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