With this course you will be able to:

- Identify the mega trends in a business environment.

- Understand the competitive evaluation models.

- Know the technological innovation trends.

- Understand the technological innovation index.

Topic 1: Relevant factors in the environment of companies

• Topic 1.1 Economical, political, social, and environmental mega trends.
• Topic 1.2 Institutional environment

Topic 2: Criteria for competitive assessment

• Topic 2.1 Competitiviness (International/Regional/Organizational)
• Topic 2.2 Models of competitive assessment

Topic 3: Innovation map

• Topic 3.1 Map of innovation in history
• Topic 3.2 Incremental vs. disruptive innovation

Topic 4: Disruptive innovation trends

• Topic 4.1 Disruptive technologies
• Topic 4.2 Index of technological adoption (Note: Create your own "grid")