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Idea Development: Create and Implement Innovative Ideas

Ofrecido por The University of Queensland (UQx)
Intermediate
Ver requisitos
8–10 horas
por semana, durante 10 semanas
Gratis

$249 USD para exámenes y tareas con calificación, más un certificado

Learn the strategies entrepreneurs and organizations use to create and bring to market innovative ideas.

Antes de comenzar

  • English writing/reading proficiency (required)
  • General knowledge of business processes (recommended)
Inicio del curso: Jun 25, 2019
Finalización del curso: Dec 16, 2019

Lo que aprenderás

•             How to come up with innovative ideas you are uniquely position to create and bring to market
•             Strategies for managing uncertainty in the creation and implementation of innovative ideas
•             How to learn from setbacks and maintain the motivation to persevere when experiencing them
•             How ideas and other forms of intellectual property can be protected.
Module 1
Perspective on how ideas are developed
Discover how entrepreneurs come up with ideas and the processes they use to bring innovative ideas to market

Module 2
Types of innovation
Understand the various innovation typologies based on different dimensions of the innovation space

Module 3
Uncertainty and decision making
Gain an understanding of uncertainty and how it influences strategic decision making

Module 4
Discovery strategies    
Learn about the practice of navigating uncertainty to discover new strategies to establish and grow innovation in a corporate setting    

Module 5
Knowledge and resources  
Appreciate the role resources and capabilities play in the identification of innovative ideas

Module 6
Innovation evaluation and selection  
Discover strategies for assessing the feasibility of ideas

Module 7
Protecting intellectual property
Understand the importance of IP, IP protection options (IPRs), selecting the right option, managing IP generation

Module 8
Commercialization feasibility
Unpack the 12-step framework for assessing commercialization feasibility

Module 9
Motivation, commitment and resilience
Understand the importance of knowing when to abandon an idea, contingency planning and resilience

Module 10
Maintaining motivation   
Discover strategies for maintaining motivation when learning from setbacks

Información general

To create and bring to market innovative ideas, entrepreneurs invest substantial resources in their creation without being certain their idea will be successful. How do entrepreneurs manage this process? What strategies do they use? What role does the innovativeness of their ideas play in the strategies they adopt? How do they maintain motivation when faced with setbacks?

In this course, we tackle these questions by focusing on:

•                     Types of innovations and their market impact;
•                     The importance of taking action, knowledge, learning and resources in the creation of innovative ideas;
•                     How entrepreneurs make strategic decisions under uncertainty;
•                     The Management of intellectual property; and
•                     Maintaining motivation in the face of setbacks

By drawing on the case of Google Glass, their own experiences and ideas, students are encouraged to synthesize knowledge from each Module to gain an in-depth understanding of the complexity of innovation process.

Conoce a tus instructores

Anna Jenkins
Senior Lecturer in Entrepreneurship and Innovation
The University of Queensland

Testimonios de los estudiantes

"As I mostly enjoy the process of generating ideas it was good for me to have a more holistic vision of the entire process. Building a business case around it is greatly helping to anchor the learnings!" - Previous Learner

¿Quién puede hacer este curso?

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Este curso forma parte de:

Obtén un Certificado de Programa MicroMasters® de 1 año si tomas un curso a la vez.

Ver el programa
  1. 80–100 horas de trabajo

    Learn the fundamentals of how design thinking and creativity can be used to enable innovation.

  2. Idea Development: Create and Implement Innovative Ideas
  3. 80–100 horas de trabajo

    Learn how to build an innovative business model using the most effective tools, including forecasting, prototyping, financial modeling and customer discovery.

  4. 80–100 horas de trabajo

    Learn how to scale and drive innovation in your organization by creating a culture that can sustain and support it.

  5. 40–50 horas de trabajo

    Demonstrate your knowledge and understanding from the Corporate Innovation MicroMasters program.

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