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IE University: Artificial Intelligence in Business

Delve into AI’s industry vertical applications and discover new opportunities for business growth.

Delve into AI’s industry vertical applications and discover new opportunities for business growth.

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This course is offered by , an edX partner
5 weeks
6–8 hours per week
Starts Apr 10, 2024
Enroll by Apr 16, 2024
Instructor-paced
Instructor-led on a course schedule
5 weeks
6–8 hours per week
Starts Apr 10, 2024
Enroll by Apr 16, 2024
Instructor-paced
Instructor-led on a course schedule

About this Course

Duration : 5 weeks (excluding orientation)

The age of data is well underway thanks to the proliferation of information, advancing computer technologies, and artificial intelligence (AI)-powered algorithms. Today’s companies work around the clock to leverage this billion-dollar industry’s potential.1 However, the fast pace of innovation has led to a widening skills gap. As a result, many executives lack the tools to implement AI adoption strategies in their businesses – a precursor to success in the data-driven economy.

Enhance your organization’s competitive edge with the Artificial Intelligence in Business online program from IE University, one of Europe’s leading higher-education institutions.2 Over five weeks, you’ll gain an overview of the AI landscape and unpack the use of machine learning (ML) and Big Data in business. The program features various real-world AI use cases and explores how the latest innovations have helped businesses across industries solve various problems. Guided by esteemed IE faculty, you’ll learn how to choose the correct algorithm to solve specific business problems and unpack AI’s limitations and ethical considerations. Finally, you’ll leave the program with a roadmap for implementing an AI strategy and managing change within your organization.

1 GlobeNewswire (Sep, 2021).
2 IE University (2021).

If you’re in a leadership or executive role, this program will help you build the practical skills to solve problems, make strategic decisions, and ultimately lead your organization’s AI transformation. As a product or project manager in the digital transformation and technology space, this program’s practical content will help to enhance your knowledge of AI-enabled business solutions. Similarly, consultants will benefit from the opportunity to broaden their AI integration skill set. In turn, technical professionals such as data scientists and AI and ML specialists can draw on the program content to align their abilities with strategic business needs.

Course curriculum

Skip Course curriculum

Discover how Big Data and ML algorithms can be applied to solve business problems as you work through the weekly modules of this online program.

Orientation module: Welcome to your Online Campus

Module 1: The business case for AI

Module 2: Algorithms: Learning and problem-solving

Module 3: AI-driven use cases in industries

Module 4: AI governance and ethics

Module 5: AI applications: Roadmapping and managing change

About the certificate

Explore AI’s practical business applications and earn an official digital certificate of completion from IE University.

Assessment is continuous and based on a series of practical assignments completed online. In order to be issued with a certificate, you’ll need to meet the requirements outlined in the program handbook. The handbook will be made available to you as soon as you begin the program.

Your certificate will be issued in your legal name and sent to you digitally upon successful completion of the program, as per the stipulated requirements.

Some facts about the subject

75%

The percentage of executives who say they risk business failure in the next five years if they don’t scale their AI initiatives.

Accenture (Nov, 2021).

Top 10% of companies

Tech innovation front-runners achieve two to three times revenue growth compared to their competitors.

Accenture (2021).

Why choose GetSmarter?

GetSmarter, an edX partner, delivers career-relevant, fully supported, and expert-led online courses from the world's leading universities and institutions. As an online learning expert with over 15 years' experience, GetSmarter leverages long-standing expertise in market research, data analysis, and business insights to ensure that you gain the skills critical to career growth.