Michael Upton is a Senior Strategy Consultant at Logic20/20 Consulting who specializes in helping clients capture strategic growth opportunities, particularly in emerging technology spaces. He is well-versed in consumer and commercial technology trends, and attends CES annually as an Industry Affiliate. Following his undergraduate education from the Foster School of Business at the University of Washington, Michael started his career at Goldman Sachs and later transitioned into buy- and sell-side M&A investment banking in the Pacific Northwest. His past clients span across a variety of technology-related businesses, including CRM technologies, productivity software, aerospace/aeronautics, retail, health care technology, and online learning. At Logic20/20 Consulting, Michael works with clients to identify growth opportunities and navigate key decisions related to product pricing, geographic focus, market segmentation, and market sizing. Additionally, Michael holds trainings and information sessions around Seattle area on effective uses of specific technologies related to collaboration and productivity.