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Level up your marketing game

Certificación Profesional en
Customer Relationship Management for Marketers
IIMBx
Estoy interesado

Lo que aprenderás

  • Understand marketing concepts in detail.
  • Interpret industry applications.
  • Appreciate the strategic and tactical aspects of marketing.
  • Develop relationship perspective.
  • Comprehend tools to retain customers and maximize profitability.

Customer relationship management being a core component of effective brand visibility and better competitive advantage, professionals today are discovering sustainable approaches for marketing plans.

With a core focus on marketing this tailored program is designed for working professionals to level up their marketing game.

The two courses featured are carefully chosen to represent all the industries and their needs. Right from the basic marketing management to customer relations, this program presents the advancements in customer relationship management and their value in marketing. This professional certification from IIMBx will be a platform for learners from various sectors and fields. It will act as a catalyst to a great learning experience that will come in aid along in your careers.

Capacitación de la mano de expertos
2 cursos de capacitación
A tu ritmo
Avanza a tu ritmo
3 meses
3 - 5 horas por semana
Precio con descuento: 268,20 US$
Precio original: 298 US$
Para obtener la experiencia completa del programa

Cursos en este programa

  1. Certificación Profesional en Customer Relationship Management for Marketers de IIMBx

  2. 2–4 horas por semana durante 5 semanas

    Identify, understand and learn the basics of marketing management theories with real-world business scenarios.

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  3. 3–5 horas por semana durante 6 semanas

    Learn to develop customer relationships through a deepened understanding of the concepts and best practices of CRM.

    Ver el curso
    • Job posts on LinkedIn for Customer Success Manager in the US grew 34% in 2018. 72% of professionals currently in the role are in the Software & IT industry. Source: Report-The State of the Customer Success Profession 2019.
    • More and more companies establish Customer Success teams as separate from the traditional Sales team and task them with managing existing customer relations. Source: The Definitive Guide to Customer Success 2016.
    • Median Salary of Customer Relationship Manager is $59,406 in 2020, Source: Glassdoor.

Conoce a tus instructores
de Indian Institute of Management Bangalore (IIMBx)

Ashis Mishra
Assistant Professor, Marketing
IIM Bangalore
Shainesh G
Chair - Executive Education Programs Chair - Initiatives on Consumer Insights Professor - Marketing
IIM Bangalore

Expertos de IIMBx comprometidos con el aprendizaje en línea

Inscríbete ahora

Precio con descuento: 268,20 US$
Precio original: 298 US$
2 cursos en 3 meses
Inscríbete en el programa

Business & Management también disponible en edX

Inspiradores

Impulsa tu carrera profesional con programas de crédito respaldados por universidades y certificados verificados.

Prácticos

Estudia y demuestra tu conocimiento a tu ritmo

Flexibles

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Alentadores

Estudia con compañeros universitarios y colegas de todo el mundo