Bachelor's in communication

What can you do with a bachelor's degree in communication?

Communication degrees can open doors to jobs in advertising, marketing, public relations, government, business management, and media, among other fields. Some paths offer advancement opportunities with experience, while others may require additional training, certifications, or advanced degrees.

Explore five career possibilities:

What can you learn in an online communication program?

Bachelor's in communication programs provide interdisciplinary training in communication media, processes, and best practices. Courses develop skills in media management, interpersonal relations, rhetoric and persuasion, and PR. Students often learn by analyzing case studies and completing hands-on projects.

Through your electives or by pursuing a concentration track, you can build specializations in areas like:

• Business communication
• Crisis management
• Digital communication
• Public relations
• Social media

Schools typically offer elective courses in diverse niches, creating customizable concentration pathways.

Learn more about admissions requirements

Bachelor's in communication admissions requirements generally include a high school diploma or the equivalent, plus a grade-point average (GPA) that at least meets minimum standards.

GPA requirements vary by school: They're lower at more inclusive schools and higher at more selective schools. Admissions officials will request and review your academic transcripts.

You may also need to submit:

• A personal essay
• ACT or SAT scores
• Letters of recommendation

Some schools may also hold admissions interviews.

Discover common communication courses

Communication curricula can vary significantly, depending on your program's focus. You should carefully compare curricular paths before choosing a school.

Examples of commonly offered courses include:

• Introduction to communication: This foundational course provides a broad introduction to the field, exploring various communication strategies and their impacts.
• Public relations communication: You'll learn about PR functions and strategies, how they affect public perception, and the tools for shaping and controlling messaging.
• Social media management: Social media has emerged as a powerful communication medium, and this course focuses on the tools social media specialists use to build and maintain positive relationships with their audiences.
• Organizational communication: Internal communication plays a central role in organizational culture, especially for large organizations. Emphasizing diversity and cultural sensitivity, this course examines best practices for intra-organizational communication.
• Communication capstone: This culminating experience involves an original, self-guided, long-form project or case study in which students engage with and solve a real-world communication problem.