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The Fundamentals of Digital Transformation course provides a comprehensive introduction to the technologies, strategies, and business models driving digital innovation. Participants will explore key concepts such as cloud computing, artificial intelligence (AI), the Internet of Things (IoT), automation, and data-driven decision-making, learning how these tools reshape industries and enhance customer experiences.
This course is a prerequisite for the Data Analytics for Digital Transformation Professional Certificate and must be completed before enrolling in the core courses: Predictive Analytics, Simulation for Digital Transformation, and Prescriptive Analytics.
The Fundamentals of Digital Transformation course provides a comprehensive introduction to the technologies, strategies, and business models driving digital innovation. Participants will explore key concepts such as cloud computing, artificial intelligence (AI), the Internet of Things (IoT), automation, and data-driven decision-making, learning how these tools reshape industries and enhance customer experiences.
Through case studies, interactive activities, and role-play exercises, students will analyze real-world examples of digital transformation in companies like Microsoft, Starbucks, JPMorgan Chase, and Dell. The course also examines ethical considerations, privacy concerns, and organizational challenges, helping participants develop strategies for implementing digital solutions while addressing leadership resistance and compliance requirements.
By the end of this course, learners will gain a practical understanding of digital transformation frameworks, enabling them to drive innovation, optimize operations, and remain competitive in an increasingly digital economy.
● Key Technologies & Trends : Gain a foundational understanding of AI, IoT, cloud computing, automation, and data analytics, and how they drive digital transformation across industries.
● Business Model Evolution : Analyze how companies transition from traditional to digital-first models, exploring case studies from Microsoft, Dell, Starbucks, and JPMorgan Chase.
● Strategic Implementation : Learn how todevelop and execute digital transformation strategies, addressing challenges like leadership resistance, cost concerns, and workforce adaptation.
● Ethics & Compliance in Digital Innovation : Explore privacy, data security, and ethical considerations, balancing personalization with consumer rights and regulatory compliance (e.g., GDPR, CCPA).
● Hands-On Problem Solving : Participate in role-play exercises and interactive debates to apply digital transformation concepts in real-world business scenarios.