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Learn to communicate key data insights to high-level teams, and move up the career ladder as a business leader in your field.
Learn from renowned faculty from various disciplines, and explore relevant topics such as machine learning, data visualization, and cloud computing.
Join a global network of like-minded professionals, and discover the UW–Madison culture of collaboration and innovation.
The world-renowned Wisconsin School of Business at the University of Wisconsin–Madison helps future-focused business leaders build a healthier, more sustainable, and more equitable world. Founded in 1900, the Wisconsin School of Business was one of the first five business schools in the nation, and has been trusted to lead for more than 100 years. It continues this tradition of excellence and innovation today with an online Master of Science-Business: Data, Insights, and Analytics available to all, regardless of their location.
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Become an effective business leader ready to spark innovation — use real-world data to fuel effective strategies.
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Application deadlineJanuary 6, 2026Prospective learners interested in this program must have a bachelor's degree or equivalent from an accredited college or university. All undergraduate and master's degree transcripts will be evaluated. Schools outside the United States may be verified by World Education Services at the individual class level.
Learners may submit GMAT or GRE scores and/or a professional letter of recommendation as part of their application package, but they are not required to do so.
Tuition$24,000The estimated tuition for the online Master of Science-Business: Data, Insights, and Analytics program as of the 2024–25 academic year is $800 per credit. A number of resources may be available to help you finance your master’s degree.
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